Provide consumer insights and business consulting solutions for enterprises to find new growth points and achieve sustainable development. We can provide industry analysis, brand consulting, consumer analysis, concept testing, third-party evaluation and other research services to help enterprises better understand the market, seize opportunities, reduce risks, formulate strategies, so as to achieve sustainable and stable development.
With a deep understanding of the Chinese market and consumers, we help overseas brands accurately grasp the needs, consumption habits and values of Chinese consumers. We provide one-stop services such as market research, brand image and health diagnosis and monitoring, product diagnosis and positioning to help overseas brands successfully land in the Chinese market and win the love and trust of consumers.
Serve Chinese brands to go global and help enterprises understand the competitive landscape, consumer needs and cultural differences in overseas markets. We provide overseas market research, brand positioning, consumer analysis, brand monitoring and other services to help Chinese brands show their unique competitiveness on the international stage and achieve international development.
Industry characteristic analysis
Industry competition situation/trend analysis
Industry demand analysis
Feasibility study
Brand positioning
Brand health
Brand concept
Brand communication
Consumer profiling research
Consumption attitude analysis
Consumption preference analysis
Purchasing path and decision factors
Usage behavior and experience
User satisfaction
Idea/concept generation
Positioning and pricing
Sales volume and competitive product analysis
Diagnosis and promotion
Product taste/name/packaging/function/experience test
Mystery customer
Open inspection
Channel planning
Third party evaluation
Consumer behavior research
User characteristics of competing products
Public opinion analysis
Sea brand data monitoring
home：Radiation of the national key 300+ cities, the formation of a huge data collection network and 120+ high-quality agents across the country to maintain good cooperative relations to explore the tentacles into China's 1-4 tier cities, and rural markets.
abroad：Project experience covers the United States, Europe, the Middle East, Russia, South America (Argentina, Brazil, Chile), Asia (South Korea, Japan), Southeast Asia, South Africa, etc., and has a good cooperation network with more than 30 countries around the world
We are a new type of market research and survey startup company, committed to in-depth research of consumer insights in China and overseas markets, with accurate data analysis and professional market insight, to help enterprises stand out in the fierce market competition.
